If you have trouble selling your house, you should consider giving it a name rather than a number, according to a survey. The name “Rose Cottage”, “The Lodge” or “Woodlands” conjures up images of a rural idyll and property full of character, far more than if the same house merely had a street number, according to a survey of 4,000 consumers. As much as pretty climbing flower in the front garden, or a smartly-painted front door, home buyers can be influenced even before they have visited the property, the study suggested.